As you might very well know, Google, the most widely used search engine on the planet, is the biggest area of operation for inbound marketers.
In fact, according to SearchEngineWatch.com, websites that are on top grab 36.4% of the traffic which is missed by lower order websites,
But, the question that comes next is how to get to the top?
There’s a hack, and it makes perfect sense: You might have noticed… When you search for a certain keyword, you get Youtube videos as search results. You don’t see that on Microsoft’s Bing for obvious reasons. These tech giants always want to keep their traffic local.
Google loves its own products: Youtube, Slides, Docs, Sheets, Drive, Forms…
When you build a mesh network of these products, interlinked to each other, it creates a really powerful asset for Google. G. then “thinks” that for a given keyword, this website is one of the best destinations to send the visitors to, because, well hey, why send them elsewhere when they can stay within the G. network? J
We’ll then link your website from these products, and, voila! You have better search result ranking, as well as higher traffic. It works every time!