In my own personal experience, If they are wanting an order “right now” many times it’s a tactic. Especially if they are not telling you anything about the script or what they want up front. That tactic is to try to get out of paying for the full price for your services. If they want an order “right now” I’m charging them a fee to do it and on top of that fee they are paying for the listed price of my services. That usually smokes out the clowns.
If they tell you things like, hey if you “nail this” and “I’ll have all this steady future work for you” it’s a means of trying to get out of the price for the services. Promises of steady future work most of the time it’s not true…