Ahh… I wish I could have my Windows 98 mind back. So young, so pure, so pre-Giant NSA spying apparatus.
Anyway, results time. What is more, anyone in SEO circles might be interested in this bit of insight.
Today via pure coincidence, I had to write 2 x articles regarding a cryptocurrency called ‘Nem’ both buyers, however, gave me different SEO instructions.
The first wanted a specific set of high ranking keywords included in the first paragraph and used 2 or 3 times thereafter. Personally, I don’t like this method but as per their requirements, I delivered.
The second buyer let me go my own way with SEO. This being the case, I researched keyword terms and used those which I found in a purely organic writing style based on something Google calls cross citation and co-occurence. - Basically, not actually bothering with keywords, including them occasionally, but spending more time making written (not linked) cross-references to other high-authority sites detailing similar subject matter.
Now, because the subject which I was writing about actually interested me, I told a friend to Google the subject matter (Nem). They then started quoting my own article word for word back to me which I found somewhat amusing. In this case, I Googled Nem myself and found the non-keyword heavy article ranking No.1 in relevant Google news.
Presuming that this was because of my personal browsing history, I used a private browsing tab and discovered that indeed, my article was listed as No.1 in Googles news feed regarding this search term. This is why I enlisted a little help here to see if I was really ranking so highly.
Now, data from the few people here on the forum who have replied seems to match data from a discussion which I am having elsewhere. Namely, if you have researched cryptos previously, my article ranks between 1 and 4 in the Google news feed when using a private browser session.
If you have never Googled cryptos, you are likely to get more randomized results or ones which pertain to actual mining companies.
Given the above, I first thought my little SEO experiment a failure due to how web browsers seem to return results even in incognito mode, which match past search behavior - (or lack of it). As it is though, people who may have an interest in cryptocurrencies do seem to see the second (SEO done my way) article in their news feeds and try as I or a few friends might, we can’t find the keyword focused SEO Nem article anywhere.
Much more importantly, the keyword heavy article is currently published on a website with an SEO score over 90%. The one which is actually ranking, however, is published on a site which needs a wee bit improvement. - The thing is, Google doesn’t seem to care.
Anyway, most people won’t understand what I just wrote but that’s fine.
Thank you to all who participated in this obviously very scientific study. In time, you will all be rewarded with chocolate covered marshmallow fish for your efforts.