Fiverr Community Forum

Explaining File Formats to Buyers

For my print gigs, one of my requirements is for buyers to let me know what format they would like their design delivered in. I give them options of either a PDF or a Jpeg and either with or without bleed.

The problem is 9/10 times, they respond with “I have no idea what a bleed is” or “I have no idea what format I need”.

My question is… what is a clear way for me to ask for this information from buyers? I could just not ask at all, and send everything as Jpegs without bleed unless the buyer specifies. But being a print designer for over 10 years, this just feels so wrong. Any advice?

I"m not sure i would want to take up an available sample image, BUT! I kind of like having some sort of visual on hand, that I can just send to buyers who specifically comment about not understanding what i’m asking.