If Fiverr stopped charging commission on tips then people could just start using the tip as their primary mode of payment to avoid commissions.
It’s alright to pay 20%, it’s a worthy tax. It’s money they are charging for creating an ecosystem which finds you a buyer for your services. It’s a finder’s fee. That the symbiotic model of operating.
If they didn’t take 20% on the tips as well, people could just send a 5$ custom offer and ask the buyer to pay the rest as tip. That way the seller gets to offer their services for a cheaper rate, the buyer gets services at a cheaper rate, but Fiverr gets nothing so the ecosystem collapses. That’s the parasitic model of operating.
All of us have a vested interest in Fiverr making a profit, yes profit, not just ‘break even’ money, but profit. They use this money for marketing and lead generation.
In addition to the social media campaigns which they run, Fiverr has its own affiliate program which pays money to people who refer leads and new buyers to the Fiverr platform. This affiliate commission is what they pay upfront out of their pocket. Our 20% compensates for this lead generation cost, among other things. If sellers just want Fiverr to take just bare minimum commission required for bare minimum costs (servers, employee salaries), then there is no surplus to spend on marketing.
The benefits of paying 20% trickle down to us in indirect ways as it is used to grow the platform.