When starting as a resume writer, this may be your biggest challenge. Offering free resume reviews is one way to find clients.
Rather than pointing out the “bad” things for them to change on their resume, it is better to identify “areas for improvement” and briefly discuss how they can be addressed. Often, people don’t want to make these modifications on their own or trust you enough to make those changes.
If you can partner with a local job fair, you may be able to have a booth that offers free resume critiques. Contact local colleges and find out if their career services offices need assistance, or partner with a local temporary agency to offer a resume workshop.
Staying in touch with your clients is one of the most important aspects to cultivating an active resume-writing business. Find out how their job search is going, ask them for a Google review, and inquire if they know someone else who could utilize your services. Your word-of-mouth referrals will be your largest component of business.
At this point in my resume-writing business, my new clients tend to be referred from someone else.