Don’t rely upon Fiverr search engine impressions to determine the success of your gig(s). Impressions are just a number; they don’t really mean much when you stop and think about it. They only tell you how many times your gig cover is seen in a Fiverr search. They have nothing to do with people checking out your services.
What I mean by this is, don’t create a gig, and then just sit there watching search engine impressions go up and down. You’re wasting valuable time doing that. Take responsibility for your own visibility. Promote your gig(s) online, bring in outside customers, make sure those outside customers see fantastic, enticing gig pages. Build your own success, don’t expect the Fiverr search engine to do it for you.
If a gig isn’t selling, find new customers… find new ways to make it sell.
Just like in any brick and mortar retail store…. customers can walk past a product on a shelf, and see it sitting there — that would be an impression. But that’s a relatively pointless retail statistic. It’s passive. There’s no action involved. What matters is whether those customers buy that product or not. Or if they ask questions about it. If customers buy the product, great — you’ve found a marketable product that people want. Keep improving that product. If they don’t buy that product, all of those unsold products are removed from the shelf and are no longer available for sale in that store.
Retail store managers don’t like having things on the shelves that people don’t want to buy. So they try different products to see if those new products sell instead.
Customer response matters. That should be THE most important statistic.
When it comes to impressions, all that tells you is that people SAW your gig cover. That’s all. Nothing more. It doesn’t tell you what people THOUGHT about your gig. You want to know what people think about your gig, not that they were merely “walking by the shelf” and saw your gig sitting there.
Sales and messages about a gig determine the value of a gig in the Fiverr marketplace. THOSE are the most important factors. Impressions are just a number – a relatively low-value stat in the grand scheme of things.
So please, for those of you who like to complain about low impressions on your gigs, save yourself the emotional hassle and frustration, and pay more attention to the statistics that truly matter. Think like a business owner – think like a retail store owner. Take responsibility for promoting and marketing your own gigs. Focus on the success stats – the sales, the questions, the “this is interesting, I want to know more about it” stats – not the “I was walking past your gig and saw it sitting on a shelf” stats.
Take action. Be proactive. Action determines success.
YOU control the visibility and success of your gig(s).
What happens in the Fiverr search engine is merely a bonus.