Link Popularity – A Key Factor for Increasing Your Website’s Page Ranking


Link popularity refers to the number and quality of links that point to your website. Increasing your website’s link popularity is critical. A Web page that has links from many pages that have a high Google PageRank receives a higher rank itself. The absence of links means that there is no support for that page and it will not get a high page ranking.

In addition to the number of sites that link to your website, you also have to consider the quality of the links. It is to your advantage to have sites with high page rankings link to yours. A link from a site with a page ranking of 7 will push your site higher up in the rankings than a link from a site with a page ranking of 5, for example. Links from web pages that are appropriate to your website and are of good quality should increase your page rank.

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