I knew there are all kinds of logo designers here. But deep down, I hoped that what I have imagined being worst is the end. It doesn’t go any deeper than that.
But I was wrong.
From 10 of my orders, 9 send me logos they obtained here. And I explained to them just everything that is wrong with it and how to fix it (in inbox). Later on, they hired me, and fixing was included in the price.
Logos had errors in typography, kerning, corners, fi (diameters), etc. But overall, if you squeeze your eyes and look from far, good decent logos, just poorly done in Photoshop.
This morning I woke up to realize I have order from buyer who did not contact me before. Usually, I see all the errors in the inbox, and I tell them what needs to be done before they hire me.
He sends me a description of what he wants and also logo file (since that is a mandatory requirement for my OBS live stream overlay GIG).
And the logo is, well, beyond horrible.
You can’t fix it. You can’t do anything to it.
I tried incorporating it in my file, and obviously, it looks horrible. I explained to the buyer that I am sorry, but the logo is not done by someone with any kind of skills (I used better description, more sensitive). He then told me he purchased it here two days ago. And now I can feel in the tone of his messages that he is angry and sad he was scammed.
On the other end, I am sorry that he lost his money, but I can not do other people’s work for free, and he doesn’t have a budget to pay again for the logo.
I think he will either cancel or be very disappointed with me in general. Kill the messenger sort of speak.
I am OK if either happens. I will gladly accept the cancelation and losing percentage or even getting negative feedback.
It is really hurtful when there is literally no excuse for this. You have a lot of online completely free full courses on Adobe illustrator and how to start with logo design. Plus, you can learn there and use a free program such as Inkscape, and you have a lot of tutorials for it.
On the other hand, I had a client whos been talking with me yesterday, a big project, a similar issue with logo, but his logo is good overall just lacks final touch.
To him, I send this short story:
I do not know do you have this story in your culture, but in the business, it is very famous.
A man asks for a craftsman to come and fix something in his home.
Craftsman comes, takes a good look around for five minutes, takes out his hammer, and hits three times. The problem was fixed. The man asked: “How much?” Craftsman: “300$” Man: “300 bucks, all you did was hit with hammer?!?” Craftsman: " Yes. But I knew where to hit."
That’s the situation I get all the time with clients who come to me to fix other people’s work.
I am profoundly sorry you wasted your budget, and now you are stuck with nothing.
But I can not do my job for free. I am already down by 750% here on Fiverr of my standard prices.