Making money work for you is not as simple as it seems. Achieving a high ROI requires a large amount of capital that the average person usually doesn’t have. Fiverr provides a platform where anyone who has skills relevant to the digital world can create a business. Creating a successful Fiverr business, however, requires investment. You have to spend a little to get a little.
The beauty of Fiverr is that there are so many people offering useful services. It is a community where anyone can find a plethora of digital skills. True success on FIverr requires four things: a stunning gig image or video, a catchy tagline, a strong gig heading, and a well-written gig description. Instead of trying to do everything yourself, you can hire other Fiverr freelancers. There are scores of graphic designers, video producers, and writers on this site who produce stunning work. If you want your business to help you bring in some useful cash, spend a little money to get your gigs right.
Creating a Stunning Gig Image/Video
The best gig images are those that showcase both you and your work. People like to know that they are buying a service from someone who seems warm and friendly. They also like to readily see what you have to offer instead of having to sift through every detail of your gig description. Hire a graphic designer who can create a stunning graphic that incorporates all of these elements.
Fiverr does recommend using video instead of images for your gigs. Videos have a higher click through rate than images. If you are going to use a video, pay attention to how you portray yourself. Speak and dress well. You can even choose to be more creative by having someone create an explainer video or animation. Explainer videos and animations cost more, but you will get back ten times your money with the amount of traffic your gig receives.
Creating a Catchy Tagline
Your profile page represents your brand. Poorly written taglines and descriptions often make a buyer think twice and probably hire someone else to do the job. Your tagline should be succinct yet impactful; fun yet professional. That phrase gives potential buyers a brief taste of who you are and what you’re about.
Creating a Strong Gig Heading
Gig headings are one of the first things a buyer sees when scrolling through the Fiverr site. You have only a few seconds to make a good first impression. Your gig heading, therefore, has to stand out. Use strong adjectives that inspire intrigue. Look at your competitors and try to assess how you can make your title different from theirs. Incorporate keywords that relate to your niche.
A Well-Written Gig Description
Poor grammar and haphazard content are a turnoff for buyers. Your gig description should be well written and aptly explain to potential buyers exactly what they’re getting. It should also utilize keywords that relate to your niche. Using keywords in the right ways can help more buyers find your gig.
Following the tips outlined here gives you a great head start in the competitive Fiverr marketplace. Don’t be afraid to spend some money to create gigs that matter. Over time, you will begin to see a high ROI.