Recently I have been playing around with the Fiverr web to get an idea on their search result optimization…here are my tips.
- Appealing thumbnail/banner
Do not use someone else’s picture (perhaps an attractive Asian girl with a cleavage) but DO use an attractive, appealing, unique, plus what describes your gig the BESTEST.
*****Tip of the tips: I found was that first 2 results will Always have top sellers/popular search results(impressions) but if your thumbnail is appealing - it goes on the top of the rest. Believe it or not.
- Short but unique and your-own-eye-catching Title.
Remember when you used to go to the bookstore/library and just randomly searched for a book? And there is a book title that popped out of all the other books in the shelves. Doesn’t matter how much the content sucked(maybe), you were sold.
*****Tip of the tips: if you have an appealing, eye-catching title with a 5 star rating : chances are, MUCH MORE IMPRESSION from your potential buyer.
- TAG is important.
Make sure you study what that is. Play with it and change or switch around the order of tags, how these are put in when you set up/edit your gig page. It is very important you know what buyers are exactly typing in the search bar.
*****Tip of the tips: log out of your Fiverr, try to search for your gig/related gig as if you were the buyer. Find out why other gigs come up first and not yours(it will make you feel worse when Level 1 seller gigs come up ahead of your Level 2 seller gig). I have tried it and yup, Fiverr works just like other websites, it’s just a smaller community, but growing everyday, Google search on Fiverr gigs is even possible.
- Don’t be afraid of raising your price. (This increase serious buyers’ clicks)
Even Fiverr encourages this. Up-selling is important too if you are a great sales person, but if you aren’t so good at that, setting your starting rate a bit higher will flick out some cheapees/scammers(will come along sometimes) and you will gain respectful/appreciative/reasonable buyers with great endless opportunities.
*****Tip of the tips: Of course, make sure you offer custom orders for those who are really on a budget for $5 who just needs some minor job done. However, your work is valuable and you are here for BUSINESS, and most of the buyers are BUSINESS personnels themselves. You cannot be a loser in a “win, win” slogan-derived website.
****All are my own ideas! Hope you guys bring successful sales and go forward towards the world of Fiverr entrepreneurs!!!