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#1

Remember, nobody is hiring you just because you can design, write, market or code… they’re hiring you because they have a business problem. Your service (in their mind and yours) provides the solution to that problem, so focus on that,
As a freelancer your biggest advantage is that you only need a handful of clients to succeed. Most companies need to find thousands of customers. You only need to find one at a time
Don’t freelance to make a living - freelance to make a life. Money is important - but when you hit ruts, work 16 hour days and get that tough feedback, it’s going to be something else that motivates you. You need to remember why you started and keep it in focus
In order to shape the industry for the better, you have to create high standards and stick to them no matter what.
As a business person, its your responsibility to know your core values and to pass them along to anyone that works with you. You might feel obligated to give in to a client’s request for the sake of landing the job or to get paid. You might fear that you have to do absolutely anything to stay ahead of your competition. But the secret is - you don’t have competition! As a freelancer, there will always be someone beneath you charging next to nothing for the same services you offer, but the clients that go hose people aren’t clients you should want to work with."