Hey everyone. So today I have pretty tricky and complicated question to discuss.
So, I currently have basic $5 gig for designing cover images, banners, etc. and it’s doing okay. I am here for around 4 active months now and I am pretty happy with number of orders I have got completed so far and it seems my clients are super happy too.
Now the case is, I don’t want to raise my prices just yet, because I don’t have as much orders as I would like yet, but I would like to also reach those clients who are willing to pay more. Don’t understand me wrong, I don’t want to get more money for same job, but now I spend maybe 1-2 hours on average per order and for higher price I would get more into it, research it more, try more color combinations, try more positions of text, etc. and of course spend more time on each design. So in most cases, design will be more thought out and nicer (subjective opinion), but in some cases, cheap package will look great or even better as well if client will provide better quality images or I will just have great idea about it.
So now the question is how to explain this in packages, that lower price is not lower quality and that I didn’t raise my price for same work as some old clients may think. Also how not to scare away those with low budget to someone who offers only $5 designing gig and their work looks great, because those may think, they have to pay more for same quality than with that seller?
I would love to hear what are your opinions about this matter?
Have a nice day everyone!