While I usually care little for badges and other shiny things that a site might attach to my picture, it recently came to my attention that Fiverr Levels could use a few modifications.
Here’s how the system currently works:
Level 0: Yay, you created your account! There’s a good chance you landed here after reading one of the many “how to make money on the internet” guides and will be gone within the next 72 hours. So… you know, good luck?
Level 1: Aight, Aight! We get you! It seems like you actually joined to stay. Well… shit!
“Bob, we should probably acknowledge the fact that this guy has been around for a while and managed not to f** up completely!”
“Yeah, Frank! Just… give him a level one badge, he’ll be happy!”
Level 2:You work for us now. Your time belongs to us. Your car, family, friends, and pets are now ours! Thank you for your cooperation!
Top Rated Seller: Hmm! That soul looks particularly tasty! Can I have it?
Before continuing, I deem spending a few words to comment the above descriptions necessary:
I am completely okay with the way Level 0 and 1 work. I believe it is correct, both towards other sellers and buyers, to mark people who just started out and might not be totally familiar with the platform yet.
Since I know many of you will think that, I’d like to state just how uninterested I am with the whole Top Rated Seller status. I personally believe having such people around is a cool thing, but neither this nor any other of my posts are made in an effort to acquire notoriety.
Now that the disclaimer is done, let us move on.
As you probably understood, the transition from level 1 to level 2 is where I believe the main problem with the system resides. In order to achieve level 2, sellers currently have to complete at least 50 individual orders within 2 months, while maintaining a rating of 4.5 stars or higher. Try focusing your attention on the within two months part, we’ll get back to it later.
At an average price of 5 USD per order and considering a fixed 20% on each transaction going to Fiverr, a level 2 seller must have been able to generate revenues for at least 250 USD within 60 days. (Fiverr getting roughly 50 USD out of the whole thing).
Let’s calculate the time such an endeavor would take: 8 hours a day; 5 days a week; 8 weeks: 320 hours / 50 = an average of 6.4 hours per assignment. For the sake of this calculation, we hypothesized that all orders were processed as soon as they are placed, sellers always had a steady flow of orders, and no delays happen. Breaks and potty runs also do not exist in this world.
Now: we all understand how Fiverr was at first created for the short and inexpensive gig and how 50 of these could be easily taken care of in 320 hours. There is a but, though!
As more and more customers request larger projects, which naturally take up more time, effort, and resources, many sellers find themselves stuck only because they were unable to complete a high enough number of tasks within the allotted time.
Personally, I’ve been on Fiverr since the beginning of September. I eventually got my level one badge in mid October. Not considering the first - say - two or three days, I completed more than 45 different orders, selling at an average of roughly 30 USD. Obviously, some of them were quicker and costed less; others required more time and forced me to increase the final price.
In Conclusion / TL;DR
Levels aren’t simply a shiny badge, they actually contribute to whether a potential customer will visit your gig or look elsewhere. Additionally, they unlock useful features that can make a seller’s life easier.
In the interests of both Fiverr as a company and of all sellers who elected to use this platform for more than the occasional 5 minutes job; I believe that levels should take the actual amount of revenue someone has generated into account, rather than the number of completed orders.