In this post I’d like to advise buyers on how to determine if the product is not breaking any law.
In the past I worked with many graphic designers on various projects, most of the times I ended up redoing them on my own. Why? Because there are some designer claim that they can do everything. But the results they generate would involve so many copyrighted materials (Stock Images/Vectors, Premium fonts, CC with attribution licensed Images/Vectors without proper attribution, Pirated mock-ups and so on).
So the next time you get something designed and if they use some images, illustrations, vectors, ask for a screenshot of license if you really think it is from stock. If you’re not sure, don’t worry. Follow these steps:
- Take a clear screenshot of the image/vector.
- Go to reverse image search websites(google,tineye)
- Upload the screenshot you’ve taken and search
- If the results show stock websites then ask for a license from your seller.
How to determine if your Designer used unlicensed premium fonts.(Trust me sometimes they cost in average of 50$ per weight of the font).
If you’ve received the file in PDF(ebooks, presentations, lead magnets and so on)
-Open it in PDF viewer and go to properties->Fonts.
- Write down/remember the font name and just google. Go through 1-2 websites and if they are listed in premium section then your designer doesn’t have permission to use and embed it unless he/she has license but still you will also need to purchase it to distribute the files e.g ebooks, PDFs and etc.
Recently I’ve worked on a flyer project and before me someone worked on this and he used 7 premium font weights and I asked the client if she wanted to pay for the font 568$ and the answer was obvious. Who pays that much for a font unless they run big companies.
Please appreciate hard working designers’ jobs, if you really want value for money. Everything cannot be done in $5!