While there are a lot of things that hinder the success of people, the biggest blockage is the lack of resourcefulness. And this usually comes from the brain freeze caused by making things too complicated.
“Marketing? Blog articles? Facebook groups? Pinterest? LinkedIn? Where, what, who?!”
Take a breather, things don’t have to be this way. In fact, if you want to succeed, you have to simplify it. Let me explain why.
Your gigs and profile are awesome, I would order from you. Clearly, that’s not a problem. The problem is where and how you market yourself. The bad news is that most people get stuck here. The good news is that is way simpler than it sounds.
First, you can’t and you won’t be able to master all social media platforms and all the places where your audiences hangs on. You’d have to choose 2 or 3 places where you are going to take action and stick with them. There’s no magic formula, choose what attracts you. Digging about where your audience is simple if you put yourself in their shoes. They are people (hopefully ), and like all people they use Google to search answers regarding the problems that they have. Back tracking where they go to find answers will give you the golden places where a problem solver like you should be. Think like the girl scout that went to college campuses where they smoked MJ. Be where demand is. This has to be your process, because that’s the only way you will get better at this.
After you find these places, the last and most important step is to take daily actions. Because you see, nothing beats the good old discipline. There’s a reason why armies impose discipline: that’s what making you deadly effective. When you go out there and deposit effort on a daily basis, your results will compound and grow exactly like a wall that you build by laying down at least one brick every day. Sooner than you will notice, you will have a wall.
It doesn’t matter what you do once in a while, what you do daily builds your life. The rule is that 20% of what you can do provide 80% of the results you want. Highly productive people don’t do everything, they just focus on that 20%.
20% which btw should include buyer’s request, because that’s the easiest available golden place to be as a problem solver. I got some of my biggest orders from buyer’s request, so don’t lose this opportunity.
If you make a list with 3 or 4 things that you can do everyday to promote yourself and discipline yourself to do them daily, the results in time will amaze you. That’s what I do when I don’t have orders: focus on promoting myself.
Do these simple things every day, and I guarantee you that you will get the success you want. Friends and family are cute and lovely, but they are not business success. Only your daily habits can be your business success.